Managing your professional “brand” through social media
March 8th, 2010 | Published in Features | 2 Comments
Managing Your Professional “Brand” through Social Media
Mickey Farrance, President of the Working Women’s Network of Grenoble, announces a seminar on Saturday, March 20 at the Grenoble École de Management called Face-to-face to FaceBook: Managing Your Professional “Brand” through Social Media. Find out more here.
“‘To google’ is now a verb, and it doesn’t just refer to looking up information about things, it also means looking up information about people. That means you, me, the next person applying for a job, or somebody I might consider working with.” — Kelly Rigotti, blog, marketing and web presence consultant.
What do you find when you google yourself? For professional people—entrepreneurs, business owners, consultants, job seekers, or anyone with a career in progress—this is an important question.
A professional image means conducting business professionally, dressing professionally, networking professionally— today, a professional image also includes what is out there about you on the Web.
What does that set of links returned by Google say about your professional image? And how do you “manage” that information? It’s random, isn’t it?
Not quite. In fact it’s possible to manage your professional image— and not as hard to do as it might sound— through the appropriate use of social media: LinkedIn, Viadeo, Facebook, Twitter, and more.
Here’s an opportunity to find out what this means and how to do it, at a half-day professional development Seminar, in English: Personal Branding: Manage Your Image through New Media, presented by the Working Women’s Network of Grenoble on Saturday, March 20 at the Grenoble École de Management.
It’s open to anyone (men as well as women) in the Grenoble area interested in learning how to develop a “Personal Brand” (a good reputation) and manage that online image using the new social media.
Grenoble Life readers are a tech-savvy bunch, but it seems there’s always something new to discover. If you are not sure what this “new media” is all about, or how to manage the increasing flow of incoming and outgoing social media communications, this seminar is for you too. Bring your expertise along, as it’s also an excellent opportunity to share.
To sign up, download the registration form here.
March 9th, 2010 at 5:36 pm (#)
Looks like a very useful event, especially in these plaster-your-life-all-over-everywhere times. It sounds like an extremely good idea to be able to keep your online image in check.
I’m looking forward to seeing you all there and learning how to tweet, facebook, stumbleupon, digg, and link in (did I miss any??)intelligently.
March 12th, 2010 at 4:18 pm (#)
Looking forward to attending the event. Kelly Rigotti is truly an expert on this topic — plus she’s an engaging and entertaining speaker. It will be a morning well spent, and the lunch should be a great chance to do a little non-virtual networking.